Lesson 1 : Introduction to Google Ads
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Lesson 2 : Setting up an Google Ads account & billing
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Lesson 3 : Decoding Ad account’s structure & learning to set up Campaign goals
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Lesson 4 : Breaking down Google Ads match types
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Lesson 5 : Setting up an Ad with Google’s recommended settings
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Lesson 6 : Expanding on Ads functionality with Sitelink extensions
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Lesson 7 : Setting up our 1st display campaign
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Lesson 8 : Introduction to setting up & creation of HTML5 banners
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Lesson 9 : Introducing to Google Ads bidding terms
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Lesson 10 : Cracking down on your competitor’s strategies
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Hands-On with Google Ads Quiz